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In Person

Color Craft I

Sunday, October 4, 2026 - Monday, October 5, 2026
10:00 AM - 4:00 PM Eastern
Duration: 6 Hour(s) per day (12 hours total)
Image for WCM Pre: Color Craft I

Event Details:

Color Craft I is the first in a three part color series to prepare you for Wella Color Master or simply develop your color craft. This seminar provides knowledge of Wella Coloring as a foundation for reliable problem solving. This seminar takes a universal approach by touching on hair's biology, consultation, efficient formulation and efficient application. Here's what you'll learn:

• A complete understanding of Wella Color and our methodology of formulation.
• Taking a deep dive into hair biology by examining its composition, structure and natural pigmentation
• Technical and lifestyle consultation to create confidence in your communication skills and maximize your relationship with your client
• The influence artificial and natural hair colors have on formulation
• Time-saving application techniques that will transform how you do hair

• Color Craft I is the first recommended pre-requisite for Color Craft II & III, and our prestigious Wella Color Expert program. Seminars may be taken individually or in a series.
 
DURATION: 2 days

This seminar features:

• A mannequin workshop
• A model workshop

Event Location:

Wella Studio Toronto
171 E Liberty Street, Unit 130 Toronto, ON M6K 3P6
This event will be presented in english.

GET TICKETS:

*one ticket per attendee.

Quantity Price
$675.00
(or 54,000 pts) Eligible for Rewards point redemption
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Official certification included